Is There Such a Thing as a Marketing Calendar?

First off, what is a “marketing calendar” anyway? Does it have anything to do with your business? According to the Internet, a “marketing calendar” shows your company’s plan and schedule for marketing events, affairs, media campaigns, and even merchandising efforts, as well as the results of these marketing strategies. This means that this tool is used to help business owners keep track of what is happening on any of the marketing and promotional strategy being used at the time, and also to determine what the next step is after completing a marketing campaign. Is it essential to your business? Yes, because a marketing calendar helps you jumpstart your marketing campaign as well as assist you in keeping track of where you’re headed to achieve your main goa View the rest of this article